A complete brand identity for Lume, a premium lighting company focusing on minimal elegance and warm sophistication. The project encompassed everything from strategic positioning to final brand assets.
Project Cover
A complete brand identity for Lume, a premium lighting company focusing on minimal elegance and warm sophistication. The project encompassed everything from strategic positioning to final brand assets.
“N'VI Space transformed our vision into a brand identity that perfectly captures who we are. The attention to detail and strategic thinking exceeded our expectations.”
Brand Strategy, Visual Identity, Guidelines
3 months
Lume logo on dark background
Lume brand guidelines spread
Lume packaging design
Lume stationery set
+340%
Brand Recognition
Increase in brand recall
Premium
Market Position
Successfully repositioned
92%
Customer Perception
Positive brand sentiment
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